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Event guide

Boxing Day / St Stephen's Day sales 2026

Boxing Day / St Stephen's Day sales 2026 falls on Sat, 26 Dec 2026 in United Kingdom and Ireland. The date is certain (every year on 26 December).

Fixed date 
Date
Sat, 26 Dec 2026
Every year on 26 December
Promo season
The day itself
Markets
2 of 11
🇬🇧 🇮🇪

Calendar

Boxing Day / St Stephen's Day sales: the next editions

  • Boxing Day / St Stephen's Day sales 2026Sat, 26 Dec 2026Fixed date
  • Boxing Day / St Stephen's Day sales 2027Sun, 26 Dec 2027Fixed date
  • Boxing Day / St Stephen's Day sales 2028Tue, 26 Dec 2028Fixed date

Past editions

How hard did retailers discount for Boxing Day / St Stephen's Day sales?

Promo Heat Index (0-100) during the event, by market. It combines the share of tracked retailers on promotion, the number of live campaigns and how deep the discounts were.

Market20242025
Europe8081
🇬🇧 United Kingdom8081

A dash means fewer than three retailers were covered. Historical data (2023–2025) is reconstructed from public captures in the Internet Archive's Wayback Machine. Not every page was captured every day, so earlier figures cover fewer retailers and days and carry a wider margin of error. Gaps are shown as gaps, never estimated. Source pages are linked for every data point. Methodology

The national press of our markets published 468 articles about Boxing Day / St Stephen's Day sales 2025, quoting a median discount of 40%.

FAQ

Boxing Day / St Stephen's Day sales: quick answers

When is Boxing Day / St Stephen's Day sales 2026?
Boxing Day / St Stephen's Day sales 2026 falls on Sat, 26 Dec 2026 in United Kingdom and Ireland. The date is certain (every year on 26 December).
When is Boxing Day / St Stephen's Day sales 2027?
Boxing Day / St Stephen's Day sales 2027: Sun, 26 Dec 2027 (fixed date).
Which countries celebrate Boxing Day / St Stephen's Day sales?
Of the markets Dealmeteo tracks, Boxing Day / St Stephen's Day sales applies in United Kingdom and Ireland.

Also coming up

Other shopping events

Full calendar

Dates checked 1 Nov 2026. Live promotion levels for every market are on the Europe Live Monitor.