Event guide
Soldes d'été 2027
Soldes d'été 2027 runs 23 Jun – 20 Jul 2027 in France. This is our estimate (the last Wednesday of June (the second-to-last if it falls after the 28th)).
- Date
- 23 Jun – 20 Jul 2027
- The last Wednesday of June (the second-to-last if it falls after the 28th)
- Promo season
- The day itself
- Markets
- France
- 🇫🇷
Last Wednesday of June, moved one week earlier when it falls after the 28th.
Calendar
Soldes d'été: the next editions
- Soldes d'été 202723 Jun – 20 Jul 2027Estimate
- Soldes d'été 202828 Jun – 25 Jul 2028Estimate
Past editions
How hard did retailers discount for Soldes d'été?
Promo Heat Index (0-100) during the event, by market. It combines the share of tracked retailers on promotion, the number of live campaigns and how deep the discounts were.
| Market | 2024 | 2025 | 2026 |
|---|---|---|---|
| Europe | 82 | 83 | 86 |
| 🇫🇷 France | 82 | 83 | 86 |
A dash means fewer than three retailers were covered. Historical data (2023–2025) is reconstructed from public captures in the Internet Archive's Wayback Machine. Not every page was captured every day, so earlier figures cover fewer retailers and days and carry a wider margin of error. Gaps are shown as gaps, never estimated. Source pages are linked for every data point. Methodology
FAQ
Soldes d'été: quick answers
- When is Soldes d'été 2027?
- Soldes d'été 2027 runs 23 Jun – 20 Jul 2027 in France. This is our estimate (the last Wednesday of June (the second-to-last if it falls after the 28th)).
- When is Soldes d'été 2028?
- Soldes d'été 2028: 28 Jun – 25 Jul 2028 (estimate).
- Which countries celebrate Soldes d'été?
- Of the markets Dealmeteo tracks, Soldes d'été applies in France.
Also coming up
Other shopping events
- Singles Day 2026Wed, 11 Nov 2026
- Black Week 202620–30 Nov 2026
- Black Friday 2026Fri, 27 Nov 2026
- Cyber Monday 2026Mon, 30 Nov 2026
- Christmas shopping peak 20261–24 Dec 2026
- Dzień Darmowej Dostawy (Free Delivery Day) 2026Expected 1–10 Dec 2026
Dates checked 1 Nov 2026. Live promotion levels for every market are on the Europe Live Monitor.