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Event guide

Soldes / Solden (winter) 2027

Soldes / Solden (winter) 2027 runs 3 Jan – 2 Feb 2027 in Belgium. This is our estimate (usually 3 January – 2 February).

Estimate 
Date
3 Jan – 2 Feb 2027
Usually 3 January – 2 February
Promo season
The day itself
Markets
Belgium
🇧🇪

Regulated period starting early January.

Calendar

Soldes / Solden (winter): the next editions

  • Soldes / Solden (winter) 20273 Jan – 2 Feb 2027Estimate
  • Soldes / Solden (winter) 20283 Jan – 2 Feb 2028Estimate

Past editions

How hard did retailers discount for Soldes / Solden (winter)?

Promo Heat Index (0-100) during the event, by market. It combines the share of tracked retailers on promotion, the number of live campaigns and how deep the discounts were.

Market202420252026
Europe848583
🇧🇪 Belgium848583

A dash means fewer than three retailers were covered. Historical data (2023–2025) is reconstructed from public captures in the Internet Archive's Wayback Machine. Not every page was captured every day, so earlier figures cover fewer retailers and days and carry a wider margin of error. Gaps are shown as gaps, never estimated. Source pages are linked for every data point. Methodology

FAQ

Soldes / Solden (winter): quick answers

When is Soldes / Solden (winter) 2027?
Soldes / Solden (winter) 2027 runs 3 Jan – 2 Feb 2027 in Belgium. This is our estimate (usually 3 January – 2 February).
When is Soldes / Solden (winter) 2028?
Soldes / Solden (winter) 2028: 3 Jan – 2 Feb 2028 (estimate).
Which countries celebrate Soldes / Solden (winter)?
Of the markets Dealmeteo tracks, Soldes / Solden (winter) applies in Belgium.

Also coming up

Other shopping events

Full calendar

Dates checked 1 Nov 2026. Live promotion levels for every market are on the Europe Live Monitor.